The Bulletin

DC Area Sales Reports from Auto Outlook and RL Polk Available

March 26, 2026

The latest Washington Auto Outlook—with data through February 2026—is now available for dealers. This month’s report shows that new retail vehicle registrations in the Washington area declined 18.4% year‑to‑date, with both cars (-22.8%) and light trucks (-17.2%) down from the same period in 2025.

Despite the softer market, the report provides valuable insights into brand‑level performance, including notable movements such as Toyota’s increased market share, Tesla’s sharp year‑over‑year decline, and several luxury brands experiencing double‑digit decreases.  It also highlights trends in powertrain mix, showing shifts in gasoline, hybrid, and electric registrations across the region.

Dealers will find detailed breakdowns by manufacturer, comparisons to U.S. national trends, recent three‑month performance shifts, and updated charts sourced from Experian Automotive. Be sure to review the full report for actionable market insights to support forecasting, inventory planning, and customer engagement.

Download and view the full Auto Outlook report here.

In addition to the Auto Outlook sales report, WANADA also warehouses local registration data from S&P Global Mobility (formerly RL Polk).  To access Polk data, click here and log in with your WANADA membership email and password.  If you need assistance setting up your WANADA login credentials or resetting your password, contact Kathy Teich at kt@wanada.org.

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